LAS VEGAS – Las Vegas Strip headliner magician Mat Franco is expanding his partnership with The Animal Foundation to help promote shelter pet adoptions during the busy summer season. A shelter dog owner himself, Mat has been one of The Animal Foundation’s most consistent celebrity supporters. In 2016 he launched an annual campaign to collect supplies and monetary gifts, which over the years have helped save hundreds of lost, unwanted and abandoned animals at the shelter -- the largest in Nevada.
This summer’s campaign, featuring Mat in print, outdoor, radio and television advertising, strengthens Mat’s partnership with The Animal Foundation and his commitment to helping some of our city’s most vulnerable residents. It aims to encourage valley residents to adopt and not shop when looking for a new pet.
“On any given day, there are hundreds of loyal, loving shelter pets at The Animal Foundation looking for permanent homes,” said Mat. “They deserve a second chance, and I’m determined to help any way I can. I’m happy to support the important work The Animal Foundation is doing in our community, which has been incredibly supportive of my residency over the last three years.”
“We’re so grateful to Mat for sharing the spotlight with our shelter pets this summer,” said Christine Robinson, Chief Executive Officer for The Animal Foundation. “As we put the finishing touches on our campus expansion, it’s the perfect time to for us to welcome new adopters through our doors. Mat’s big-hearted efforts will help us do exactly that.”
The Animal Foundation recognized a major milestone in its mission to save all healthy and treatable animals in the Las Vegas Valley by the end of the year 2020 when it opened the new Engelstad Foundation Adoption Center earlier this year. Part of an aggressive five-year campaign known as Mission: Possible 2020, the new Engelstad Foundation Adoption Center now provides a permanent facility with safe and comfortable housing for cats and other small animals, as well as administration offices and community education facilities. A complete renovation of the 15-year-old Lied Animal Shelter, scheduled to be completed by the end of this month, will provide hospital-grade longer-term animal housing, improved isolation areas for the sick, and more comprehensive veterinary care with an expanded and upgraded clinic.
For hi-res images from the campaign, click here: Courtesy: MAT FRANCO – MAGIC REINVENTED NIGHTLY and The Animal Foundation
For hi-res images and B-roll of MAT FRANCO – MAGIC REINVENTED NIGHTLY, click here: Courtesy: MAT FRANCO – MAGIC REINVENTED NIGHTLY
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About MAT FRANCO – MAGIC REINVENTED NIGHTLY “How did he do that?” is just the tip of the iceberg. Laugh, cry and be amazed, all in one spectacular performance by the winner of America’s Got Talent, Mat Franco. Voted “Best Magic Show in Las Vegas” for two-years running by the Las Vegas Review-Journal, Mat Franco’s immersive live show leaves audiences awe-struck with his unique feats of illusion. America’s favorite magician is redefining the genre with his signature interactive magic as seen on TV, and never-before-seen creations. Witness it now at MAT FRANCO – MAGIC REINVENTED NIGHTLY! For additional information on MAT FRANCO – MAGIC REINVENTED NIGHTLY, visit MatFranco.com and connect with the show on Facebook, Twitter and Instagram – @MatFrancoMagic. MAT FRANCO – MAGIC REINVENTED NIGHTLY performs at the Mat Franco Theater inside The LINQ Hotel + Experience Thursday – Friday at 7 p.m. with an additional 9:30 p.m. performance on Tuesday, Friday and Saturday, and is DARK Wednesday and Thursday.
About The Animal Foundation The Animal Foundation is a private, nonprofit organization dedicated to making a difference in the lives of animals in the Las Vegas Valley. To promote the humane treatment of animals, The Animal Foundation operates one of the highest volume single-site animal shelters in America, saving more than 21,000 pets every year. Additionally, the Foundation services include adoptions; lost and found; low-cost spay and neuter, vaccinations and microchipping in addition to many other lifesaving programs. In June 2015, The Animal Foundation announced Mission: Possible 2020, its strategic initiative to save the lives of all healthy and treatable animals who enter their care by the end of the year 2020. To learn more about The Animal Foundation or view adoptable pets online, visit animalfoundation.com.
The Publicity Lab
The Animal Foundation
702-955-5927 or 314-596-1375
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